All articles by Heather McLean
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Industry TrendsGrabyo report: The consumer shift to OTT
What really matters to video audiences today? What are their preferred devices, patforms or approaches to ads? Grabyo’s Global Video Trends report tries to answer some of these key industry questions
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Industry Trends
Supporting BAME talent
In the second part of our look at ethnic diversity in broadcasting, it’s plain that wholesale change – not just in one sector or area of opportunity – is required for the good of the industry.
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Industry Trends
Time to increase BAME representation in broadcast
Attitudes might be moving in the right direction but there’s still an imbalance facing black, Asian and minority ethnic (BAME) talent in the broadcast industry
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Industry Trends
Opening doors for women in broadcast technology
In this second part of our look at gender disparity in broadcasting, IBC365 turns the spotlight on the vendors.
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Industry Trends
Calling the shots on diversity in film and TV
Women are under-represented in all areas of broadcast, from leadership roles at hardware and software firms, to directors and script writers, camera operators and engineers.
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Industry Trends
Analysis: What does the future hold for VR?
Is the VR market developing in line with expectations, or has uptake of the technology stalled? Analysts share their views.
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Industry Trends
Analysis: The role of smart TVs in UHD broadcast
What does the launch of Samsung’s UHD sport app mean for the takeup of high resolution services, and could other display manufacturers follow suit?
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Industry Trends
Analysis: Amazon and the Premier League
Amazon has been touted as a potential bidder for Premier League football rights, but how likely is such a move? And how would the online giant benefit from showing live football?
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Industry Trends
Mobile TV: A more direct relationship with viewers?
Mobile TV has been a topic of conversation in both the mobile and broadcasts arenas for years. Now, there is real progress in this area.
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Industry Trends
IBC2017 round-up: Halls 10 and 11
From SDI to IP, HEVC and the cloud, and the adoption of VR, conversations were diverse but focused on one goal: moving the industry forward with practical product releases.
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Executive Interviews
Lost in Time with mixed reality
The use of mixed reality technology has enabled the creation of formats with levels of interactivity that have not been seen before, says FremantleMedia’s Petter Testmann Koch.
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Industry Trends
Analysis: What’s behind the spate of streaming services?
With Disney, Turner, Telefonica and Facebook launching their own streaming services what are the implications for the industry?
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Industry Trends
Interview: Chatri Sityodtong, One Championship
One Championship CEO Chatri Sityodtong on creating a new generation of Asian martial arts heroes, and delivering new audiences to broadcasters.
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Industry Trends
Q&A: C4’s Sarah Rose on audience measurement
In the era of multiplatform, time-shifted and on-demand viewing, working out who has watched what is no easy task.
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Industry Trends
IP and the broadcast industry: Is the market ready?
There is a need for further education in the broadcast market on the benefits of IP, according to several systems integrators.
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Industry Trends
Cord cutting leads to flat revenues for pay TV operators
Subscription and pay per view (PPV) revenues for 522 operators around the world will remain flat at around $185 billion, despite the addition of 120 million subs between 2016 and 2022.
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Industry Trends
HDR sets to surpass 4K TV shipments in 2020
High dynamic range (HDR) features will infiltrate some full HD television sets and help boost 4K’s (UltraHD) momentum, according to a new study.
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Industry Trends
Netflix and Amazon invest in higher res tech
Amazon and Netflix are not only acquiring documentaries and films, but are also heavily involved in producing their own content using ultra high definition (UHD) technologies, according to a white paper – 4K and UHD: So much more than just HD Video – released by IHS Markit.
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Industry Trends
AVoD views driven by rising use of mobile devices
Mobile devices are driving viewership for global advertising video on demand services (AVoD), according to Ooyala’s latest report.
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Industry Trends
Consumers reveal why they cut TV services
Each quarter, TiVo seeks real consumer opinions to uncover key trends relevant to pay-TV providers, digital publishers and CE manufacturers.
