All Personalisation articles
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VideoPanel: Building audiences through better discovery, personalisation and engagement
IBC2022: The holy grail for video services is to provide seamless viewing experiences by putting the right content in front of the right viewer at the right time. This session draws together a variety of approaches to illustrate some of the available options.
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Daily News
3SS and ContentWise team on personalisation
IBC2022 will see the debut of a joint platform from 3 Screen Solutions (3SS) and ContentWise that aims to improve user experience (UX) personalisation through AI and machine learning (ML).
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Daily News
Tackling the addressable TV challenge
Discussions about adtech in the TV and broadcast industry invariably turn to the thorny issue of addressable TV advertising, and when it will really take off.
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Daily News
3SS partners with ContentWise
3 Screen Solutions (3SS) and ContentWise unveiled a new partnership that will see them make use of artificial intelligence (AI) and machine learning to improve the user experience through increased personalisation.
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Daily News
An appy future
Content Everywhere exhibitors provide some of their thoughts on what the current trends are in the TV apps and content market — and how content providers should set themselves apart in order to retain audience engagement.
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Industry Trends
Localisation pressures mount: AI and ML begin to come of age
The pressures of localisation are alive and well in 2022, according to a panel of experts speaking on a recent IBC 365 webinar, Localisation for Streamers. In fact, increasing business pressures have forced broadcasters and streamers to seek out even more targeted localisation of content, in order to maximise revenues ...
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Video
IBC Digital 2021: Microsoft Showcase Session - How cloud, data, AI, and gaming technology transform the media value chain
In this 2021 IBC Digital session, we looked at how media companies are using the cloud, data, artificial intelligence, and gaming technology to streamline production and distribution processes, to create new direct-to-consumer channels, to drive personalised experiences, smarter content investments, and more impactful advertising opportunities.
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News
Memory Lane TV launches with Amagi to help Alzheimer’s patients
Memory Lane TV, a new service using video and sensory stimulation to target symptoms of Alzheimer’s and other forms of dementia, has partnered with Amagi to launch its 24/7 linear scientifically-researched programming.
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Daily News
Adding a personal touch
Amid overwhelming choice, the ability to provide a personalised experience can help broadcasters and content owners to differentiate their services. Indeed, as streaming services proliferate, companies should now focus on the customer experience, supported by data that allows them to engage contextually with each customer as a “segment of one”.
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Industry Trends
Multicast with a dial a delay option: 5G VISTA will ignite fan interest
The next big steps for the DCMS-sponsored 5G VISTA Project will be the imminent arrival of test handsets and the 31 March release of a report containing all the collateral from two years of technical and business case endeavours. VISTA stands for Video in Stadia Technical Architecture, but distributed events ...
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Technical Papers
Object-based audio for television
Since the beginning of TV production, channel based audio mixing has been the norm.
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Technical Papers
Leveraging cloud-based predictive analytics to strengthen audience engagement
An abundance of technical advancements has expanded the range of options for media consumers.
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Technical Papers
Viewers' choice: Rethinking media personalisation in a multi-screen world
TV as a medium is undergoing two notable changes - dispersion and atomisation.
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Video
Introducing Sony's focus on image, IP and workflow
Olivier Bovis, Head of Media Solutions at Sony Professional, highlights what he sees as the most important technology for the industry now and in the future.
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Video
The New Broadcasters: Next generation video on demand - NBCU and hayu
Hendrik McDermott, Senior Vice President, Branded on Demand (SVOD) at NBC Universal International, talks about the decision to launch Hayu as a multiscreen app rather than a channel as research showed the growth portential in this area was huge.
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Video
Innovation and agility are key for media companies to develop
Janet Snowdon, Director Media and Entertainment Industry Solutions at IBM, highlights a number of key challenges facing the industry as consumers look for more ways to engage with content.
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Executive Interviews
Elisabetta Romano: Rise of the robots
Increasing automation in the industry may be a difficult topic but Ericsson’s Elisabetta Romano believes it has great potential not just for broadcast but for the media industry as a whole.
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Executive Interviews
Google: we want to partner with broadcasters
Speaking at IBC 2016 Google’s MD Partner Business Solutions Benjamin Faes reflected on the company’s current and future plans in television in a dedicated conference session, ‘Google’s Plans in Television’.
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Industry Trends
Increase in online gaming with smartphone adoption
By 2019, half of all internet users in the UK will be playing games digitally at least once a month, according to eMarketer’s first ever UK online gaming forecast.
