NAB 2018: “Incredible interest” shown in AV1

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Some of the leading exponents of AV1 speak with IBC365 about the origins of AV1, the industry’s reaction to the codec, and how it is likely to evolve.

It was in September 2015, in direct and angry response to HEVC Advance and its apparent licence/royalty fee structure, that the Alliance For Open Media (AOM) formed and immediately promised a next generation codec within two years.

It was to be based on Cisco, Google and Mozilla technologies.

On March 28, strategically smart with NAB in mind, the AOM kept its promise with the launch of…

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