Laying solid foundations for a video-first future

According to Cisco, video will represent 80% of all internet traffic by 2021. That’s a pretty incredible statistic, but if we as an industry don’t prepare for this opportunity now, only a select few will be able to take full advantage.

Over the last decade, video’s unique combination of the visual and auditory experience has become a powerful force in the digital age. With dramatic improvements in the digital video experience – from broadcast TV-like speed to its ability to be accessed on multiple devices from your TV to your laptop to your phone – the medium has become exponentially more valuable for storytellers of every size.

Whether you are a global broadcaster, indie-documentarian, a brand or a small business, you cannot afford to…