All OTT articles – Page 7
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Industry TrendsOoyala and DPP report finds "scalability and flexibility" in IP
The Digital Production Partnership (DPP) has released a report outlining how broadcasters, producers and suppliers might gain by committing to IP-based production.
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Video
Next Generation TV: Trends in the OTT and pay TV markets
Kavi Maharajh, VP, Product Marketing at Quickplay, discusses trends in the OTT and Pay-TV market and the challenges facing content and service providers to deliver next-generation TV, with a focus on monetisation and service delivery.
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Video
Are consumers really deserting linear television?
Linear TV can still deliver large audiences, particularly when it comes to sporting and other major events, but new options for delivering content provide better opportunities for collecting and analysing viewer data.
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Executive Interviews
Nart Bouran: Sky’s the limit in MENA
The Middle East and North Africa (MENA) have always been a focal point for international news, but only recently have news outlets in the region grown into major global players with an international reach.
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Thought Leadership
The future is on demand
From any direction, the requirement is for an enterprise view of SVOD, says Mark Evans, managing director, MSA Focus.
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Thought Leadership
The transformative power of video in the cloud
Never before has it been so easy to stand up an OTT service, from the simplest workflow to the most complex, says Matt Smith of Anvato.
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Thought Leadership
The rapidly changing state of the industry
The main mission is to make certain the delivery chain can support every emerging technology, says Carl Walter Holst, CEO, Appear TV
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Thought Leadership
Business models evolve with IP
There’s growing demand for flexibility in operations, cost reduction and ultimately, advances in the end user experience, says Robert Szabó-Rowe, EVP and GM, Live Production and Infrastructure, SAM
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Thought Leadership
From formats to targeted advertising - media transformation in the digital era
Automation is critical to effective content-generation for OTT and multiscreen services, says Gary Learner, CTO, Volicon, part of Verizon Digital Media Services
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Thought Leadership
What use cloud? How Cloud adoption in broadcast is rapidly evolving
Cloud broadcast solutions overcome limitations of traditional delivery models, making it easy to personalise content and ads, explains K.A. Srinivasan, co-founder, Amagi
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Thought Leadership
Think HTML5
The question the industry needs to address is how should OTT access evolve? says Aneesh Rajaram, CEO, Opera TV.
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Executive Interviews
Real Housewives, the Kardashians, how NBC's Hendrik McDermott is keeping us up with reality TV
If you want to keep up with the Kardashians, not just with their latest TV adventure, but in any past episode and on social media too, then there’s a service just for you.
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Executive Interviews
IBM: Co-existence with OTT and rethinking the traditional media value chain
Broadcast TV as we know it has gone; for traditional organisations, this means digital reinvention that places the customer experience at its core is necessary.
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Executive Interviews
Cisco CTO Dave Ward: Building a bigger and better internet
As well being SVP, Chief Architect and CTO of Engineering at Cisco Systems, Dave Ward also has ownership connections with both a vineyard and a tomato farm.
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Executive Interviews
Bringing Netflix to a global audience through partners
It can sometimes be a challenge persuading partners to work with us. It was initially a strategic bet on both parts that we could be a real complimentary content service and not cannibalistic.
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Executive Interviews
Gidon Katz: Sending TV over the top
Positioning itself as a mainstream pay-TV offering means Now TV has some specific demands, but customer retention remains the biggest challenge.
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Technical Papers
Improving content interoperability with the DASH content protection exchange format standard
The MPEG-DASH ecosystem is growing quickly, and a significant portion of the content being prepared and delivered is protected content.
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Technical Papers
Passing the tuning test: providing cable-equivalent ad-supported linear programming using MPEG DASH
An ever-growing share of US consumers uses OTT for viewing live content, such as sports events, while the vast majority is still served using traditional distribution methods, such as cable, satellite, IPTV and terrestrial broadcast.
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Technical Papers
DASH in ATSC 3.0: Bridging the gap between OTT and broadcast
ATSC 3.0 revolutionizes TV broadcast distribution. For the first time, a hybrid system is designed from day 1 in order to support broadcast and broadband distribution in an integrated manner and to target different receiver platforms.
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Technical Papers
3GPP based TV service layer
The Third Generation Partnership (3GPP) project since its creation in December 1998 has a long history in enabling mobile communication and had included enablers for media streaming and distribution in its very early roadmap.
