All Thought leadership articles
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Thought Leadership
Comment: time to Rise and shine
As Rise 2021 draws to a close, Kat Savage writes her fourth article for IBC365 and reflects on what being a part of the mentoring programme has meant for her and the progress she has made over the past six months.
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Thought Leadership
Q&A: Maintaining engagement in an era of infinite choice
Producing and protecting exclusive content is crucial to securing future revenues, says John Ward, Executive Vice-President Americas, Friend MTS
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News
Comment: Imagine Communications’ John Mailhot explains why HDR is a genuine game-changer
While bringing UHD and HDR into production is hardly without its challenges, the results can often be fantastic, says Imagine Communications’ CTO, Networking & Infrastructure, John Mailhot.
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Thought Leadership
Finding content could become ‘even more important in the crowded VOD space’
Increasingly, pay TV operators are having to act as ‘super aggregators’ and make OTT an integrated part of their ecosystem, by Jeroen Ghijsen, CEO Metrological / VP Comcast CTS business affairs at Comcast
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Thought Leadership
Comment: Keeping content secure in the cloud
MovieLabs has published a recommended set of security practices for anyone that uses cloud services for production, writes Spencer Stephens.
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Thought Leadership
Why users will have more choice and ‘the industry will only become more competitive’
Consumers will expect more than video as new forms of data allow for ‘tremendous engagement’ opportunities, writes Jeff Volk, head of commercial, Americas
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Thought Leadership
How optimisation is fulfilling the promise of modern media supply chains
Media platform developments are making it easier to move and receive content with minimal processing redundancy and duplication of work, writes Geoff Stedman, SDVI
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Thought Leadership
Hybrid business models set to leverage multiple ways of monetising a service
Different approaches will be required for different stages of the customer lifecycle as the video services market continues to mature writes Michael Lantz of Accedo.
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Thought Leadership
RDK gives operators the tools they need to reduce customer churn
The open-source software enables pay TV operators to develop and launch new, user-friendly services for video streaming and more, writes Gary Hamer, senior vice-president of sales and business development, SmartLabs.
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Thought Leadership
The pandemic has ‘accelerated a paradigm shift that was already underway’ for OTT
There has never been a better time to launch an OTT service, writes Adam Smith, Simplestream.
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Thought Leadership
Cloud and how it can help address streaming’s ‘high carbon footprint’
As well as addressing sustainability issues, content providers need to build in greater flexibility in order to attract and retain audiences writes Marc Baillavoine, Quortex
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Thought Leadership
The value of providing a ‘one-stop shop for every step of the content chain’
Our focus is on supplying a turnkey, comprehensive solution for IPTV and OTT services that is also highly flexible, writes Cees van Versendaal, MwareTV.
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Thought Leadership
Vital to ‘ensure the protection of privacy and intellectual property’ as video distribution evolves
Concurrent stream limiting can help combat password-sharing, whilst AI could be set to have a major impact on content discovery in the OTT market writes Michael Stattmann, castLabs
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Industry Trends
IBC2021 Accelerators: 5G LBXR
With the phenomenal growth of esports and the dramatic improvements in AR and VR technologies in recent years, an Accelerator looking at the role of 5G in Location-Based entertainment experience in extended realities is a timely one.
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Thought Leadership
Comment: Introducing the IBC2021 Accelerators
The IBC Accelerator Media Innovation Programme provides a framework that enables agile collaboration. Leaders Muki Kulhan and Mark Smith explain all about the eight remarkable projects already underway.
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Thought Leadership
Comment: MovieLabs on cloud ingest, publication and subscription-enabled workflows
The MovieLabs 2030 Vision calls for software-based workflows in which files and assets are uploaded to the cloud and stay there, but there is still a way to go before the realisation of this vision. Mark Turner lists the gaps identified by MovieLabs that must be overcome in ...
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Thought Leadership
Comment: Blurring the lines between TV and gaming
With TV audiences becoming increasingly familiar with the interactivity of gaming, those involved in creating and delivering scripted storytelling would be wise to provide shows that offer more immersive forms of engagement, writes Guy Gadney.
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Thought Leadership
Comment: Sustainability will be driven by standardisation
Climate change is a planet-critical issue, and the broadcast industry must work together to create sustainable ways of aggregating and distributing content, writes Richard Lindsay-Davies
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Thought Leadership
It’s time to come together again
With IBC confirming that the 2021 event will take place at the RAI in Amsterdam in December, chief executive Michael Crimp explains how and why the decision was made.