All AR articles
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News
IBC2023: NASA’s creative technologist and AR pioneer to keynote
Creative technologist at the NASA Jet Propulsion Laboratory, Marco Tempest will feature as Keynote Speaker at the IBC2023 Conference, it has been confirmed.
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Daily News
Pixotope puts pocket-sized reality in the palm of your hand
Norway’s Pixotope is aiming to change the game for virtual production education with the release of Pixotope Pocket. The iOS app enables students to create immersive content anywhere they can take their phone.
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Industry Trends
The Metaverse – Dead or Alive?
The metaverse continues to be all things to all men, as the saying goes. Incorporating everything from VR to gaming, virtual worlds to IoT, and layering on AI and blockchain, it’s no wonder that the appeal is considerable, but real-world success (and indeed definition) has been lacking to date. Mark ...
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Industry Trends
Driving Fan Engagement: Metaverse, NFTs and the Need to Be Genuine
Especially in this digital age, the need to cultivate a direct relationship with your fans has never been more important or necessary. Whether sports club, league or broadcaster, engagement is the key to success across the board, discovers Mark Mayne.
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Industry Trends
MWC2023 Review: Netflix, 5G emergency broadcast, VR and 3D
The GSMA’s mobile and communications trade show Mobile World Congress was held once again in Barcelona this year. A showcase for all things related to mobile, telecoms and communication tech, news from the show can have a big impact on how content is distributed in the future, as well as ...
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Industry Trends
MWC 2023 Preview: 5G, Sustainability and revenue models
As the telecoms industry convenes in Barcelona for the annual Mobile World Congress (MWC), it has more than a few headaches to resolve, writes Adrian Pennington.
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Daily News
Full range of virtual solutions from Zero Density
Zero Density is showing off a comprehensive range of virtual solutions at its IBC stand, with enhancements to its software and hardware running both greenscreen cyclorama and a LED virtual production stage.
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Daily News
HTC Vive levels the playing field for virtual production
Aiming to make virtual production more accessible, HTC’s Vive Mars CamTrack is on show in Hall 8. It allows studios of all sizes to create professional-grade virtual production content more easily, flexibly and affordably than before.
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Daily News
Class act for live AR and XR production
A streamlined, highly responsive, real-time broadcast graphics system from Italian CG software house ClassX is grabbing attention in Hall 7.
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Daily News
New Pixotope edition for extended reality
The new Extended Reality (XR) Edition of Pixotope’s graphics software is set to make its debut at IBC2022. Designed to mitigate the technical complexities and associated resource costs of XR workflows and environments with LED volumes, Pixotope’s XR Edition includes numerous tools to simplify set up and operation of XR ...
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Video
Tech Expert: Inside VR
Video: In this week’s Tech Expert, BAFTA Immersive Advisory Group chair Sol Rogers looks at virtual reality, augmented reality, mixed reality and beyond.
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Thought Leadership
OB sports coverage leading way in VR/AR
Douglas Sheer, CEO, D.I.S. Consulting Corporation said while the virtual and augmented reality trend has been generating increasing interest among consumers it remains in the early stages as far as producers and broadcasters are concerned.
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Executive Interviews
Jim Chabin: Can VR satisfy the next media generation?
VR and AR are the next monitisation model for media companies – but we must listen to what viewers want and how they wish to interact with content for it to be more than a gimmick.