All Trends articles – Page 3
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Industry Trends
How We Built It: hayu’s AWS-based data and personalisation platform
OTT provider hayu has boosted its customer experience with tailored viewing recommendations using a system developed by Merapar that leverages machine learning algorithms.
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Industry Trends
The art of running a niche streaming service
How can niche OTT services attract and engage viewers in such a competitive streaming landscape? IBC365 talks to specialised SVODs History Hit and Alchemiya to find out.
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Industry Trends
OTT monetisation
The concept of a captive audience has assumed new meaning over the last 12 months as much of the world has experienced successive lockdowns. Whilst this was always likely to result in a significant increase in demand for streaming services, it has also prompted collaboration between service providers and vendors. ...
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Industry Trends
The tools for driving viewer engagement
In such a fragmented and competitive viewing environment, tools that can help broadcasters boost engagement with viewers are highly prized. IBC365 looks at some of the recent product launches that promise greater engagement.
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Industry Trends
Monetising streaming engagement
Streaming is often highlighted as a sure-fire way to boost viewer engagement, and with the ability to stream live in the hands of all smartphone users, brands and content owners are increasingly going direct to consumers. But what are the essential tools and services for those seeking to monetise their ...
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Industry Trends
Multiplatform delivery: Convergence on the cards as streaming continues to grow
Ensuring that content is available when and where viewers want to watch is essential for broadcasters looking to deepen relationships with viewers. So how are vendors empowering content providers to deliver to more platforms without an uplift in workload?
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Industry Trends
Oscars nominations: Inside the editing category
The Oscars editing category features a varied mix of shortlisted films. IBC365 finds out how they were cut, with insight from those tasked with editing the features.
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Industry Trends
Oscars nominations: Inside the cinematography category
IBC365 delves into the Best Cinematography category of the 2021 Oscar nominations.
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Industry Trends
Behind the Scenes: Promising Young Woman
IBC365 speaks with Oscar-nominated editor Frédéric Thoraval about how he cut Promising Young Woman.
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Industry Trends
Q&A: The role of mentoring in helping women to Rise
IWD: As part of its efforts to boost gender diversity within the broadcast tech and services sector, in 2018 Rise launched a mentor scheme to help women advance their careers. IBC365 spoke with two graduates of the 2019 programme about its impact on their careers.
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Industry Trends
How We Built It: Boom Radio’s home broadcasting setup
Boom Radio, which launched last month, is thought to be the first UK station without a central studio facility. Kevin Hilton found out how the presenters are broadcasting entirely from home.
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Industry Trends
Analysis: Inside Accedo’s acquisition of Hibox
News this week that the video experience pioneer Accedo is set to acquire Hibox, a provider of advanced TV solutions, will impact on their hundreds of media, telco and cable operator customers worldwide. Michael Burns looks at how the move has potential not just to give smaller customers top tier ...
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Industry Trends
SMPTE 2110: Is it fit for the future of broadcast?
As live production moves to the cloud, can SMPTE Standard 2110 evolve to retain broadcast quality standards or should the industry wholeheartedly embrace web technologies?
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Industry Trends
The future of media supply chains
Many industry observers also anticipate a push towards greater supply chain ‘harmonisation’ as content creators place more emphasis on performance and consistency. So what will supply chains look like in five years’ time?
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Industry Trends
How AI will deliver more comprehensive access services
Broadcasters and other content creators are beginning to realise the transformative potential of AI for subtitling, captioning and transcription – especially in the workload-intensive era of OTT and VOD.
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Industry Trends
Cloudy days: On-premise storage set for decline as “pandemic focuses everyone’s attention” on cloud capabilities
Accessibility and cost-efficiency are among the factors underpinning the continued rise to prominence of cloud storage throughout broadcast, writes David Davies.
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Industry Trends
Analysis: Why Super Bowl LV saw a drop in viewers
Early analysis of the Super Bowl LV viewing figures paints a disappointing picture, with the continued effect of the Covid-19 pandemic, cable cord cutting and the surge in streaming services given as reasons for the 5.5% drop in viewers.
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Industry Trends
Behind the Scenes: Judas and the Black Messiah
Editor Kristan Sprague explains why they made multiple cuts of the story of Fred Hampton, the firebrand leader of the Black Panther Party who was killed in 1969.