All AVOD articles
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Thought LeadershipWhat’s Happening in the Video Advertising space?
Whether it’s cinema, broadcast TV, YouTube, or TikTok, these services wouldn’t exist at the scale they are today without advertising. But as video services, tech, and video consumption evolve, the role of advertising is changing as well.
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Thought Leadership
The day content providers became ads managers, or how FAST is changing content providers’ business and pushing them to get new skills
Professional press, analysts, and even media agreed that FAST should be seen not as competition, but as an additional source of revenue to SVOD and broadcast licensing. Everybody is jumping into this new distribution model by leveraging massive dormant catalogues of old content, from small boutiques to independent network and ...
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Thought Leadership
True OTT Ad Monitoring Requires Real Testing Devices
With advertising-based streaming video booming, AVOD and FAST channels rising in popularity and top subscription-based streaming services adding cheaper ad-supported tiers, these advancing trends come with their own frustrations. Dynamically inserted ads are often riddled with errors, leaving customers, advertisers, and service providers unhappy. In this opinion piece, Witbe’s Yoann ...
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News
Hollywood Writers’ Strike: Directors Agree New Deal
The Directors Guild of America (DGA) membership has voted by a large margin to agree a three-year deal with major studios and streamers, averting the possibility of another stoppage in Hollywood to add to the difficulties caused by the writers’ strike.
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News
Canal+ Takes ‘Significant’ Minority Stake in Pan Regional Streamer Viu
France’s Canal+ has taken a significant minority stake in pan regional streaming service Viu.
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Daily News
Bedrock supports RTL+ in Hungary
Streaming technology company Bedrock launched a direct-to-consumer service for the newly rebranded RTL+ in Hungary.
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Industry Trends
The Future of OTT Business Models: Localisation and Personalisation
The death of terrestrial TV has been a repeated topic of discussion ever since the first streaming services gained popularity. But how true is it today? Andrew Williams gets to grips with the reality…
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Industry Trends
DTG2023: The Media Bill, OFCOM and ITVX Forge the Bigger Picture
The DTG’s annual conference, hosted by TV/radio presenter Sasha Twining, covered a dozen subjects under the banner of The Bigger Picture. Monetisation has cast a nasty shadow over streaming, and consumers are consumed by financial concerns that have shunted them towards nostalgia. George Jarrett reports.
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News
Fox Forms Tubi Media Group Under Paul Cheesbrough
Fox Corporation has formed Tubi Media Group under the leadership of newly appointed CEO, Paul Cheesbrough.
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Industry Trends
2023: What to Expect
”May you live in interesting times”, as the popular saying (or ancient curse, depending on your interpretation) goes, and certainly 2023 is set to be very interesting indeed. From the global financial outlook and its repercussions, to the accelerating pace of technological change, there’s plenty ahead to give food for ...
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Daily News
Janson Media picks Accedo One
Janson Media made use of Accedo One, the SaaS platform for white-label OTT multi-screen video services, to deploy its new media streaming service, Janson TV.
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News
AVOD to power growth in OTT revenues
Global OTT TV episode and movie revenues will reach $243 billion in 2028, up from $157bn on 2022, according to Digital TV Research.
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Industry Trends
Paramount on Personalisation, FAST and the ad value chain
Personalisation is a key challenge for FAST channel exponents, Robert Gelick, Chief Product Officer, Paramount told delegates at the IBC2022 Conference.
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News
ProSiebenSat.1 acquires 100% of AVOD streaming platform Joyn
Germany’s ProSiebenSat.1 Group is to acquire the remaining 50% of the shares in local streaming platform Joyn, owned by Warner Bros. Discovery.
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Video
The trends shaping broadcast and streaming presented by Omdia
IBC2022: This session is in two parts, in the first Matthew Bailey will present insights into the advertising revolution – how CTV, FAST, and AVOD are reshaping the TV and video landscape. Matthew will give an overview of Omdia’s exclusive IBC report, examining the rapidly evolving – and growing – ...
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Industry Trends
IABM at IBC2022: Meeting business objectives through collaboration
As the international trade association for broadcast and media technology suppliers, IABM helps make sense of the digital transformation happening in the broadcast, media and entertainment technology landscape, keeping the industry abreast of transformative media technologies and connecting media companies to the media technology community.
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Video
Insights from streaming UX: How UKTV’s data-informed culture drives revenue opportunities
IBC2022: As Netflix explores an ad-supported tier, the future of streaming appears to be shifting. On the other side, traditional broadcasters like UKTV, are looking at wider opportunities to generate revenue from their brands and content beyond TV and AVOD. In this session, hear from Piano and UKTV about how ...
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News
ITV prepares to ‘Double, Double, Double’ with ITVX service
Deep Bagchee, Chief Product Officer at ITV, has detailed the broadcaster’s plans for innovative new streaming service ITVX during his IBC2022 Conference session
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News
New PlayBox research shows growing demand for OTT monetisation
A report by PlayBox Technology UK has revealed that “while the majority [of media content creators] do not currently operate their own OTT platform, there is huge interest in developing one.”
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Daily News
Omdia joins IBC2022 as exclusive research partner
Omdia has been designated as the official research partner for IBC2022. The leading research and advisory group will provide data and trend analysis as well as giving this year’s conference delegates access to its exclusive report, The Advertising Revolution: How CTV, FAST, and AVOD Are Reshaping the TV and Video ...
