All FAST articles
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Thought Leadership
What’s Happening in the Video Advertising space?
Whether it’s cinema, broadcast TV, YouTube, or TikTok, these services wouldn’t exist at the scale they are today without advertising. But as video services, tech, and video consumption evolve, the role of advertising is changing as well.
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Thought Leadership
The day content providers became ads managers, or how FAST is changing content providers’ business and pushing them to get new skills
Professional press, analysts, and even media agreed that FAST should be seen not as competition, but as an additional source of revenue to SVOD and broadcast licensing. Everybody is jumping into this new distribution model by leveraging massive dormant catalogues of old content, from small boutiques to independent network and ...
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Industry Trends
IBC2023 Preview: New Business Models - FAST, AVOD, AI and Cloud in the Mix
The latest IBC webinar delivered insights aplenty with an expert panel dissecting a broad range of business models and technologies that touched on topics from FAST to AI. cloud-native applications to CPMs, reports Mark Mayne.
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Industry Trends
Interview: Valerio Motti, Freemantle, on FAST 2.0
FAST 2.0 is here, where 250-300 hours of content is the entry level – a mere twenty hours just will not do, discovers George Jarrett in conversation with Freemantle’s Valerio Motti.
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Daily News
Launch channels with SaaS and confidence with evertz.io
Broadcasters can create new channels and monetise content across a variety of platforms using evertz.io, a new Software as a Service (SaaS). The system uses ‘hyper-scalable serverless microservices’ which the company says helps channel owners reduce time to market and avoid the costs and learning curves associated with using cloud-native ...
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Thought Leadership
MEDIAGENIX: Staying ahead of the fast-moving FAST crowd
In the fast-paced media industry, businesses need to show business agility, be efficient, and keep their audience engaged. This is especially true in the FAST world. Here is a snapshot of trends in the FAST ecosystem and practical advice for FAST businesses that want to maximise their content value, enhance ...
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Daily News
Amagi partners with TCL
Cloud-based SaaS technology specialist Amagi was selected by consumer electronics company TCL to support its new streaming options for TCL TV users in the United States.
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News
5 hot technologies to watch in 2024. See them at IBC2023
What are the key technologies that are shaping the broadcast industry today? From AI to DAI, discover more about them and listen to the experts at IBC2023.
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Daily News
Qvest enables FAST play for American Football across Europe
As the European League of Football (ELF) approaches its Championship Game in Duisburg on September 24, playout for its free ad-supported streaming television (FAST) channels has been handled this season by Qvest, using its latest all-in-one cloud playout product, makalu. The league has 17 teams in three conferences across nine ...
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Daily News
Google Cloud and Quickplay look east
Quickplay is collaborating with Google Cloud to provide new digital transformation opportunities for content providers, streaming providers and broadcasters in the Middle East.
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Industry Trends
Moving from LTO to Cloud – the Media Business Case
The increasing volume of digital content and the need to derive additional revenue from it has resulted in a shift in perspectives around storage strategies, as John Maxwell Hobbs reports.
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Industry Trends
DTG2023: FAST and Curious, AR and Fan Wonderment
With a part two look at the DTG’s The Bigger Picture event, George Jarrett reports on two sessions that particularly caught the ear, one dubbed The FAST Track to Success, and a fascinating session on Extended Fan Experiences.
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Industry Trends
DTG2023: The Media Bill, OFCOM and ITVX Forge the Bigger Picture
The DTG’s annual conference, hosted by TV/radio presenter Sasha Twining, covered a dozen subjects under the banner of The Bigger Picture. Monetisation has cast a nasty shadow over streaming, and consumers are consumed by financial concerns that have shunted them towards nostalgia. George Jarrett reports.
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Industry Trends
SVOD and the new business models – a tale of diversification
The last 12 months have been a wake-up call for subscription-based video providers, some of which saw significant leaps in interest and user base over the first months of the pandemic. However, the segment faces significant disruption, according to an expert panel, which will require dynamic adjustment to business models, ...
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Industry Trends
Cloud, AI, FAST and more: a look ahead to 2023
January is only just coming to an end, but anticipation is already building for the next IBC, which as usual will take place at the Amsterdam RAI in September. In the meantime, Content Everywhere companies are polishing their crystal balls and making predictions about what might lie ahead for the ...
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Daily News
FAST takes off in Europe
Growth in free ad-supported streaming TV (FAST) services is continuing to outpace industry expectations with particularly strong take-up in Europe, according to the latest report from Amagi.