All Thought Leadership articles – Page 6
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Thought LeadershipWalking through media workflow advances
Executing a direct-to-consumer distribution strategy depends on efficient technology, says Applicaster CEO co-founder Jonathan Laor.
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Thought Leadership
AI is easier with live streaming in the cloud
Integration with SSAI capability, Dynamic Content Insertion, means that live streaming allows better monetisation and localisation, says M2A Media CEO Marina Kalkanis.
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The impact of Apple’s Protocol Extension for Low-Latency HLS
Apple’s new Protocol Extension for Low-Latency HLS may impact the end-to-end delivery chain, says THEO Technologies CTO Pieter-Jan Speelmans.
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Thought Leadership
Embracing the OTT Technology of Tomorrow
A personalised OTT experience helps engagement and opens new monetisation opportunities in advertising, says Massive CEO Rob Downey.
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Thought Leadership
Learning from cloud migration pioneers
Cloud migration is an essential move in order to see return on investment, says SDVI Corporation president and CEO Lawrence R. Kaplan.
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Harnessing AI to increase video production
AI can play an increasingly important role in the production of live content, says Mobile Viewpoint managing director Michel Bais.
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Video streaming is driving business innovation
Competing in today’s content-flooded digital landscape requires reaching users on their terms, says Wowza Media Systems vice president of solutions engineering Barry Owen.
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Contextual is advertising’s version of vinyl
Audiences are welcoming the idea of contextual adverts, says JW Player co-founder head of strategic partnerships Brian Rifkin.
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An industry in perpetual motion
Tailoring solutions to specific client needs helps today’s broadcasters thrive and develop, says Fincons Group deputy CEO Francesco Moretti.
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When will tech mean business?
The industry continues to split discussions about technology and business practice, but this discourse needs to change, says DPP managing director Mark Harrison.
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The emergent reality of the connected home
Incorporating video and collaboration could bring TV to the centre of the connected home, says Quobis CEO Elias Pérez-Carrera.
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Cloud TV moves to maturity
Cloud-delivered solutions are attracting all types of operators, says Simplestream CCO Dan Finch.
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Live streaming and the need for low latency
Flexible cloud solutions are essential for delivering high-quality live streaming, says castLabs founder managing director Martin Tews.
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Reflections on a decade of disruption
A next-generation OTT ecosystem involves working together to support media companies along the disruption curve, says 24i CEO Martijn van Horssen.
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The streaming life-cycle
Streaming technologies need quality and scalability says Norigin Media CEO Ajey Anand.
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Latency in the new world of media
Low-latency live streaming requires measures to maintain viewing quality, says StackPath VP platform services Josh Chesarek.
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Thought Leadership
Creating a rich experience with end-to-end services
The move to software and IP-based technologies is creating possibilities for new commercial models, says Red Bee Media CEO Steve Nylund.
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Thought Leadership
Reasons why retention rate is such a hot topic
Focusing on long-term subscriber loyalty will help businesses to grow by building audiences incrementally, says Cleeng senior product director Luc Bleylevens.
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The performance and availability of CDNs
Flawless and real-time media services can only be achieved with a strong multi-CDN strategy, says Leaseweb managing director Wilfired Dudink.
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The importance of new markets to the future of OTT
A fundamental step is to think of how content workflows are sourced, managed, localised, secured and delivered, writes Axinom CCO Stefanie Schuster.
