All Cloud articles – Page 8
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Video
Microsoft WW MD Media, Tony Emerson: The Cloud is now suitable for most of the supply chain
Tony Emerson, Worldwide MD, Media Cable, Microsoft, reminisces about the 2016 Rio Olympics which utilised Microsoft Cloud solutions.
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Video
Innovation and agility are key for media companies to develop
Janet Snowdon, Director Media and Entertainment Industry Solutions at IBM, highlights a number of key challenges facing the industry as consumers look for more ways to engage with content.
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Whitepaper
Whitepaper: Virtual video transcoding in the cloud
Real applications illustrate the benefits of an accelerated video cloud, which leverages open source technologies standard servers.
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Thought Leadership
The transformative power of video in the cloud
Never before has it been so easy to stand up an OTT service, from the simplest workflow to the most complex, says Matt Smith of Anvato.
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Thought Leadership
Time to put your trust in the cloud
Engineers may prefer the safety of working with trusted vendors but now is the time to put your faith in the cloud, explains Mark Harrison, Managing Director, Digital Production Partnership.
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Thought Leadership
Content rights and consumer choice converge in complex sophisticated workflows
Using content without rights can lead to legal action, but not making it available where you do have the rights is a waste of investment, says Paul Wilkins, director of solutions and marketing, TMD.
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Thought Leadership
What 'Software Defined' really means for broadcasters
The Software Defined Age is upon us but what does that actually mean in practice? George Boath, Director of Channel Marketing, Vantage and Lightspeed products, Telestream explains.
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Thought Leadership
Scale, performance and cost, thinking differently about the cloud
If you want the values and benefits that the cloud can actually bring, your approach to thinking about it has to change, argues Greg Hoskin, managing director, EMEA and APAC, Signiant.
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Executive Interviews
IBM: Co-existence with OTT and rethinking the traditional media value chain
Broadcast TV as we know it has gone; for traditional organisations, this means digital reinvention that places the customer experience at its core is necessary.
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Executive Interviews
Charlie Vogt: Creating an ecosystem built on value
Being directionally correct with predictions, overcoming culture shock, dealing with new realities
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Executive Interviews
Wenbing Yao: Calling time on traditional broadcast
Huawei was at IBC2016 to talk about the transition to an IP-based production zone and to illustrate how new technologies can transform entire businesses and entire sectors, for the better.
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Executive Interviews
Kevin Baillie: Expanding the view of virtual production
Visual effects pro Kevin Baillie sees the notion of virtual production moving beyond use of a virtual camera, to involve tasks such a location scouting and incorporating an increased reliance on the cloud.
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Technical Papers
The full monty: Moving beyond the hybrid cloud
Many media companies are moving some of their video and visual effects workflows to the cloud, but leaving some components—such as primary data storage and editing workstations—on-premises.
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Technical Papers
Future of voice control for consumer interactions with IoT systems: in the context of integration with other services offered by traditional service providers
As the population in developed countries ages and installations of flat screens continue en-mass, consumers’ affection for large TV screens grows.